How to Run Your Summer Rental like a Successful Small Business
Although Spring has just arrived, Summer is right around the corner. Hello Season change! Its especially important to mark the change of Seasons when you have a summer rental (or more). Truly, if you own a summer rental property, then your ultimate goal is most likely to increase its profitability to maximum potential. There are several different ways in which this can be accomplished. Follow these 6 simple steps to make the most of your summer rental and you will be well on your way to a lucrative income:
1. Carefully Evaluate Any Potential Risks
Create a list of possible concerns that may include contract agreements, or property insurance. Securing the inside work of your summer rental property will ensures an all-around positive experience for everyone involved.
2. Property Security is Important for Your Summer Rental
Ensuring the safety of your seasonal guests is critical for their protection, as well as yours. Your summer rental is your business, and should be protected as such. It is an investment in which profits should be protected against possible break-ins, or dishonest guests.
3. Offer Services That Attract Renters
Depending on the area of your summer rental, you could provide unique amenities for guests upon arrival. For example, a beach front property could offer sunscreen and towels and free parking as an incentive to sign a contract. Brainstorming fun ideas will grasp the attention of potential renters.
4. Hire a Cleaning Service
A summer rental is not much different than a hotel in terms of cleanliness expectations. This is why it is critical to hire a professional cleaning service to deep clean the property before, and after guest arrivals.
5. Encourage Guest to Leave Reviews on Your Summer Rental
After your summer rental tenants leave for the season, ask them to give you a review on your website, your listing on sites such as homeaway.com, as well as your social media accounts, if you have them, regarding their overall experience your property, and the area. This will help you gain more trust, more prospects and more tenants. It also gives you a chance to see if where you might be lacking and could upgrade. You could even offer special incentives to pleasant guests should they decide to return and stay with you again in the future.
6. Follow Competitive Marketing Trends
Like any small business, staying competitive with your with your summer rental property is good for revenue. To ensure good tenants for your property, you must make sure that you are marketing in the right ways, to the right people.